Legal

Privacy & SMS Policy

Zac Tranten · Keys Gate Realty · Licensed Florida Real Estate Sales Associate #SL3576483
10 NE 3rd Street, Florida City, FL 33034 · (305) 905-9938

Last updated: October 2026

We do not sell, rent, share, or otherwise disclose mobile phone numbers or SMS consent to any third party for marketing or promotional purposes. Mobile numbers collected by Keys Gate Realty and Zac Tranten are used solely to communicate directly with you about real estate services. No mobile information is shared with third parties or affiliates for their own marketing.

How you opt in

You receive text messages from us only if you gave us your number and asked to be contacted — by checking the SMS box on the form on this site or on one of our Facebook or Instagram lead forms, by texting us first, or by asking us directly. The text-message box on our Facebook and Instagram forms is optional and starts unchecked; leave it unchecked and we will follow up by email only. Consent to receive text messages is never a condition of any purchase or service.

Message frequency

Message frequency varies. You will typically receive no more than five (5) text messages regarding a given property, sent over a period of approximately two weeks, plus replies to messages you send us. We do not run recurring or ongoing message campaigns beyond this.

Message and data rates

Message and data rates may apply. Charges depend on your mobile carrier and plan. Keys Gate Realty is not responsible for charges from your wireless provider.

How to opt out

You can stop receiving messages at any time. Reply STOP to any message and you will be unsubscribed immediately and permanently. We also honor STOPALL, UNSUBSCRIBE, CANCEL, END, QUIT, REMOVE and OPTOUT. After opting out you will receive one confirmation message and nothing further.

For assistance, reply HELP to any message, or contact us at (305) 905-9938 or zactranten@gmail.com.

Where contact information comes from

Most of it comes from you: through the form on this site, through a Facebook or Instagram lead form you submit (Meta passes us the details you enter), or from contacting us directly. We also contact property owners regarding real estate that is or was publicly advertised for sale, using publicly available records including county property appraiser records, and licensed third-party real estate data providers. We do not purchase mobile numbers for resale and we do not share them onward.

Information we collect

  • Your name, email address and phone number, when you submit a form
  • On a Facebook or Instagram lead form, the property address you enter and your answer to its one question
  • What you told us you're interested in — buying, selling, or property management
  • Whether you consented to text messages, and when
  • Property details such as address, bedrooms, bathrooms, year built and assessed value, from public records
  • Your responses to our messages
  • Standard analytics data when you browse this site - pages viewed, approximate location derived from your IP address, referring site, device and browser type - collected through Google Analytics
  • Which link or campaign brought you here, kept in your browser for the length of your visit only

How we use it

  • To contact you about your inquiry and our real estate services
  • To answer your questions
  • To maintain records of opt-out requests so we do not contact you again

We do not use this information for automated decision-making, and we do not sell it.

Our ads on Facebook and Instagram

To show our ads to property owners in South Miami-Dade, we use Meta's Custom Audiences tool with owner names and contact details from public records and licensed real estate data providers. The details are hashed (turned into unreadable codes) on our computer before upload. Meta uses the hashes only to find matching accounts, then deletes them, and does not share them with other advertisers. Text-message opt-in data and consent are never uploaded or shared with any third party. To be left out of these uploads, contact us; you can also manage the ads you see in your Facebook and Instagram ad preferences.

Cookies and analytics

This site uses Google Analytics 4 to count visits and see which pages are read. It sets cookies in your browser and sends Google your IP address, the pages you view, the site that referred you, and your device and browser type. We use it to understand which guides are useful, not to identify you, and we never combine it with the contact details you send us through a form.

We have deliberately turned off Google Signals and ads personalization, so your browsing here is not added to cross-device advertising audiences and is not used to target ads to you anywhere else. We do not run a remarketing or advertising tag on this site.

You can opt out of Google Analytics entirely with Google’s browser add-on, or by blocking cookies in your browser settings. Nothing on this site stops working if you do. Google explains its own handling at policies.google.com.

This site also stores one item in your browser’s session storage: a note of which link or campaign you arrived from, so that a form you submit records where it came from. It is cleared when you close the tab, it is not a tracking cookie, and it is never shared.

Data retention

Contact records are kept only as long as needed for the purposes above, or as required by Florida real estate recordkeeping rules. Opt-out records are kept permanently, specifically so a number that has opted out is never contacted again.

Your choices

  • Reply STOP to any text to stop all text messages
  • Reply UNSUBSCRIBE to any email, or use the unsubscribe link, to stop all email
  • Contact us to have your information removed entirely

Contact

Zac Tranten
Keys Gate Realty
10 NE 3rd Street, Florida City, FL 33034
(305) 905-9938
zactranten@gmail.com
FL Real Estate License #SL3576483

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